SoFarSoNear – Page 2

20 Oct

T he inspiration for this latest collection, designed for Zollanvari International, is an ingenious fusion of traditional Gabbeh iconography and Glitch art – a visual style characterized by using digital or analog errors for aesthetic purposes, whether that be intentional (that is, “faking glitch” and obtaining a similar aesthetic through design) or by accident (a true manifestation inside of the system without human intervention). The term ‘glitch’ itself originates with engineers and astronauts explaining faults within the technology they were working with. But the visual aesthetic can be traced much further back, to the beginning of the 20th century through distorted forms in cubist paintings, abstract short films, and pixel-like rug designs akin to 8-bit video...

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30 May

R/Evolution,TriD Tricot

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Product, Trevira CS Designs

As partner of TREVIRA, the Studio has conceived a 3D textile surface weaved with a Trevira CS fibre combined with a low melt yarn. The density of the tri-dimensional pattern can be modulated according to the project needs.This new textile surface and concept is ideal for both residential and office applications and responds adequately to following concerns:_sound-absorption_aesthetics_complying to flame retardant requirements_easy installation even in existing layouts

As designers we care about people.The Trevira CS brand identifies the permanently flame-retardant fabrics for a safe, attractive and comfortable environment.

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1 Mar

Leoni Guardiani,75 Years Jubilee

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Product

Iranian Switzerland-based firm Zollanvari celebrates a jubilee anniversary in 2022; this year marks 75 years of rug excellence and innovation for the well-respected brand. The company is a market leader, always pushing design and production boundaries to stay ahead of the rug crowd, a concept clearly demonstrated by the mighty Lion collection. SoFarSoNear Studio has a long lasting collaboration with Zollanvari for whom the Studio has designed various award winning collections. The Lion is part of the company's heritage, chosen for the 75th Anniversary. With the aim to communicate and further strengthen Zollanvari's image, SoFarSoNear has created a baroque inspired design but featuring a contemporary color palette. [eltd_blockquote text="We have never shied away from trying something new, pushing the...

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22 Nov

Branding: Lo.Mazzaron

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Branding

Since more than 20 years, Lo.Mazzaron is dealing with the research of shooting locations, for the most prestigious brands from the design and fashion world. The agency is a reference in Italy, for the professionalism, confidentiality and prestigious works is able to deliver. SoFarSoNear Studio job was to design the logo and the image of the agency, especially the presentation outlook, aligned to the level of quality and prestige of clients and locations.

We aim to design as expression of creativity revealing the natural skills of author and executor

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5 Nov

Color&Patterns,Latest Fashion Design

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Product

F rom the influence of nature inspired patterns, whether borrowed from the animal or floral worlds, these new designs and silks are specially developed for Atelier Soledad Twombly. Dressing with color instantly adds character to your style. The fashion of Sole narrates the story of beauty and elegance in the natural world. The Atelier, as usual, has the ability to tailor a chic fashion rich in details; a style that fits all times and figures. Chapeau!

We aim to design as expression of creativity revealing the natural skills of author and executor

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22 Sep

Milan,Penthouse steps from Duomo

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Interiors & Styling

Located in the historical center of Milan, in a modern building from the 70s, this apartment enjoys a view over the roofs thanks to the small terraces that surround the penthouse. The goal of the project was to keep the original plan and revisit the layout of the rooms and the overall decoration. A real challenge considering that the apartment was in a tremendous state, due to years of neglect. The premise had to accomodate a couple with a child and their furnishing, including a fully equipped kitchen, coming from the previous apartment. The moodboard developed specifically for the project features classic elements combined with modern ones. The colour palette mixes neutral tones, like taupe for the walls of the...

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